- +50%
Ecommerce growth
To scale digital performance while maintaining premium brand integrity, COS partnered with Pixelique. Our integrated approach across Paid Search, Paid Social, and SEO helped COS grow awareness, drive qualified traffic, and convert digital engagement into real business results.
About Cos
COS Collection of Style is a modern, minimalist fashion brand under the H&M Group, known for timeless design, elevated essentials, and architectural silhouettes. With a global presence and loyal customer base, COS focuses on quality craftsmanship, sustainability, and sophisticated style.
The challenge
As COS expanded its digital footprint, the brand needed a performance marketing partner capable of scaling acquisition across channels without compromising visual identity or premium positioning. Their internal team was looking to drive traffic, increase conversions, and improve organic visibility in competitive fashion markets.
Pixelique developed a channel-agnostic strategy combining Paid Search, Paid Social, and SEO with creative direction and performance tracking layered into every campaign. From targeting high-intent audiences to refining messaging across markets, our work consistently delivered smart, stylish results.
COS reflected on the partnership:
“Pixelique helped us grow without dilution. Their work respected our brand DNA while amplifying performance in a measurable, elegant way.”
Services Used:
STRENGTH IN NUMBERS
Business impact
COS achieved significant improvements across all major digital metrics. Pixelique’s full-funnel optimization helped reduce acquisition costs, increase sales, and strengthen organic visibility in key global markets.
Organic transactions increased
Organic conversion rate improved
Increase new users from organic traffic
Esteemed digital marketing solutions
We collaborated closely with COS’s brand and performance teams to ensure that every campaign aligned with their tone, values, and user experience. From clean, structured ad formats to technical SEO improvements, our strategy fused beauty with results.
“Pixelique understands that less can be more their minimalist approach to creative matched our brand while still delivering growth at scale.”
- Paid Search Campaign Management (Google, YouTube)
- Paid Social Strategy & Execution (Meta, Pinterest, TikTok)
- Technical SEO Optimization & Content Strategy
- Creative Testing with Brand-Focused Aesthetic
- Global Campaign Localization
- Analytics, Conversion Tracking & Insights Dashboard
+40 %
Ecommerce
growth
236 %
Increase in organic sessions
131 %
Increase in organic contact form submissions
